PROJECT: Olympia Coffee Brand RefreshAs Creative Director at Olympia Coffee, I oversaw an extensive brand overhaul focused on refreshing their packaging lineup.
Working with Olympia Coffee’s leadership team and an external branding agency, I contributed to key design decisions, collaborated across departments to gather internal feedback, and ushered the creative process from start to finish. I also translated the final brand package from raw design elements into printed packaging with visibility across eight cafes as well as Costco locations across the Puget Sound region. Finally, I took our new brand guidelines and implemented them into a full website redesign, updating the visual aesthetic while making much-needed functional upgrades.
Brand direction by S & Co., Bogota, Colombia. Illustration by Jonathan Calugi.
Olympia Coffee website redesign. Designed using Shopify themes, customized and implemented by me.
The refreshed lineup of 12 oz, 2 lb, and 5 lb coffee bags for retail and wholesale.
Riffing on the updated brand aesthetic, I created a custom illustration, seasonal colorway, and packaging design for a winter coffee release.
Branded merchandise featuring the primary illustration and colorways.
Packaging I worked on for Olympia Coffee's product placement in Costco.